To sign up for Analytiqa's free weekly newsletter, please enter your details below.
Analytiqa will not share this information with third parties.
Logistics support for 18 races in 14 countries across four continents
DHL has announced a new three-year partnership with the world’s premier motorcycle racing championship, MotoGP. The partnership will see DHL support the logistics needs of MotoGP and its sister championships, Moto2 and Moto3.
The 2015 MotoGP season features 18 races in 14 countries spanning four continents. Each season, more than 80 bikes and 350 tons of equipment for the teams and the championship organisers need to be transported by sea, air and road across a total distance of approximately 90,000 km within just nine months.
With tailored solutions for packing and handling motorsports equipment and in-depth knowledge of customs and transport regulations in all the markets where MotoGP operates, DHL is well positioned to help ensure that the ‘race before the race’ runs seamlessly and on-time.
Alongside the logistics activities, the partnership will also include extensive marketing opportunities. Alongside customer hospitality and logo usage rights for customer marketing initiatives, DHL will benefit from track-side advertising at MotoGP races providing exposure to live television audiences in 207 countries.
DHL has over 30 years of motorsports logistics experience. The Company partners with a number of motor racing championships and teams, including Formula 1, Formula E, WTCC, WEC, Andretti Autosport, Audi_ABT and Kalitta Motorsports.